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6 Reasons You Should Ask Your Financial Advisor About Crypto

6 Reasons You Should Ask Your Financial Advisor About Crypto

1. Crypto is the fastest growing asset class of the past decade

Crypto’s lexicon can be confusing to even seasoned investors, but the numbers are indisputable. More specifically, crypto is the best performing asset class of the last decade. Many successful investors have already broadly embraced crypto, and even long-time skeptics like Paul Tudor Jones, Mike Novogratz, and Kevin O’Leary are now embracing the asset class. 

A July 2021 Fidelity white paper cited growing institutional interest for the expanding set of channels offering crypto exposure. A recent Goldman Sachs report noted that while most family offices are not yet invested in cryptocurrencies, almost half are now considering ways to initiate exposure in the future. Banking giants Morgan Stanley, Goldman Sachs, and JP Morgan are now racing to compete with successful fintechs offering crypto like Robinhood, PayPal, Square, and Coinbase.

2. Millennials and Gen Z Have Already Embraced Crypto – And Boomers Will Need to Start Paying Attention

A Fall 2020 survey by Gemini revealed 42% of respondents holding crypto were between the ages of 18-34, while an additional 35% were ages 35-44. Goldman Sachs research suggests Millennials are one of the largest generations in history, and as such “are poised to reshape the economy; their unique experiences will change the ways we buy and sell, forcing companies to examine how they do business for decades to come.”

According to the latest CNBC Millionaire Survey almost 50% of millennial millionaires allocate 25% or more of their wealth to crypto. Meanwhile Gen Z is already calling Bitcoin “Boomercoin”, instead opting for even more contemporary digital assets. 

3. Crypto Is Disruptive

“Cryptocurrency” has become a misnomer as the market has diversified. Indeed most emerging crypto assets today seek to first offer utility rather than serving as a de facto currency. 

Decentralized Finance (DeFi) protocols on networks like Ethereum are disrupting private lending, borrowing, and market making services. Consumers can access these decentralized, unbiased services 24/7 without worrying about KYC (Know Your Customer). As DeFi matures, a diversity of use cases are being built, including asset fractionalization and parametric insurance. These innovations could profoundly change the real estate and insurance industries by lowering barriers to entry and removing opaque, unreliable intermediaries.

4. Crypto is Community and Culture

Blockchain technology is opening new pathways for artists and consumers to create, communicate, and transact. Audius’s decentralized music-streaming network is giving artists unrestricted creative license without need for costly and controlling middlemen, while Livepeer targets similar disruptive creation in the video streaming industry. Celebrities and sports teams are even tokenizing themselves to deepen fan engagement through issuing token-holder incentives like voting and rewards.

Burgeoning metaverses, play-to-earn games, and NFT (non-fungible token) collectibles/art markets are also fueling the fire of crypto adoption. NFTs offer users ownership of provably scarce digital assets, something previously impossible in earlier iterations of online communities. These new digital economies are processing $100 million + weekly trade volumes for assets such as metaverse real estate, in-game characters and items, and generative art.

5. Crypto is ESG

ESG investing saw exponential growth in the last decade, with relevant investments representing ~25% of all new capital invested in 2020, versus ~1% in 2014. Morningstar research suggests net new capital allocated to ESG offerings increased from ~$5 billion in 2015 to $51.1 billion by the end of 2020.

Crypto and ESG are already converging . Despite criticism for its high energy usage, Bitcoin’s appetite for low-cost electricity makes renewable energy opportunities profitable through energy arbitrage, and forward-thinking miners are collaborating to further address ESG concerns through initiatives like the Bitcoin Mining Council. Beyond Bitcoin, myriad token projects are gaining popularity as they seek to fulfill environmental, social, and governance-related issues through their efficient network economies and governance structures like DAOs.

6. Crypto could just be getting started

Despite its already immense appreciation, crypto’s potential remains largely untapped. Bitcoin alone could have over a ten-fold increase from its current ~$885 billion market cap before it fulfills its predominant narrative to surpass gold as a store of value. Beyond Bitcoin, DeFi applications built on protocols like Ethereum have hardly scratched the surface of the global derivatives markets, which some estimates place notional value between $558.5 trillion – $1.0 quadrillion (total crypto assets are currently valued at ~$2.15 trillion). 

Gemini’s same Fall 2020 survey estimated 14% crypto asset investment market penetration among U.S. adults. As Icon Ventures’ Michael Mullany points out, technological adoption begins to accelerate as early adopters give way to the early majority at ~15% market penetration. KPMG’s “Consumer Adoption: How to predict the tipping point” substantiates this idea, illustrated by the S-curve adoption model. However, discrepancies between U.S. and foreign adoption and inconsistent regulatory landscapes indeed make predicting an adoption “tipping point” difficult to estimate with precision.

As IBM suggests, crypto’s ability to broaden financial inclusivity by “banking the unbanked” is compelling. With billions of people worldwide yet to have access to meaningful internet connectivity, the maturing crypto asset industry could grow significantly by onboarding internet newcomers in the coming decade. El Salvador, the world’s first country to adopt Bitcoin as legal tender, already estimates it will save $400 million (~1.62% of their 2020 GDP) in remittance fees per year according to CNBC. 

As investor Naved Abdali once said, “It may take some time, but capital will eventually flow to the most logical place.”

 

A Special Announcement From Sarson Funds

On September 2nd, Sarson Funds announced the launch of its cryptocurrency financial advisor certification program, with the aim of making advisors “crypto heroes” to millions of American investor clients who have otherwise been dormant from the accelerated growth of digital assets. The eight-part webinar series will consist of live bi-weekly webinars hosted on the Digital Wealth News education portal, beginning on September 14th, 2021, and running to December 19th, 2021.

Key Takeaways:

  • Sarson Funds announced the launch of its cryptocurrency financial advisor certification program, hosted in partnership with the Investments and Wealth Institute and Digital Wealth News.
  • The eight-part webinar series will be comprised of live bi-weekly webinars hosted on the Digital Wealth News portal, from September 14th, 2021 to December 19th, 2021.
  • Advisors who complete the series will earn CE credits, plus certification as a crypto advisor from Sarson Funds, awarded as a non-fungible token (NFT) – an industry first.

To view the full announcement, including downloadable images, bios, and more, click here.

By Nathan Frankovitz & Bryan Prohm

 

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Why Adding Digital Assets To Your Portfolio is Important

Invest. Save. Invest. From a young age, individuals are encouraged to plan their futures in order to grow and manage their wealth over the course of their life. In today’s day and age, we are exposed to a whole new asset class: digital assets. Although they have numerous capabilities, there are many people who remain unaware of the power of investing in digital assets.  It’s no surprise that passive income is just as necessary as active income in terms of accumulating wealth. Active income is an amount you are compensated for working, while passive income is the money your assets can make you in your sleep. Making money while sleeping? What’s better than that!  While investment portfolios are a fantastic way to plan accordingly for retirement and savings, modern-day finance has introduced a valuable new asset class through the ownership of digital assets. These 21st-century digital assets have leveled the playing field for investing and have shown strong returns over time. Read more to learn why you should add digital assets to your portfolio.

What are digital assets? 

Digital assets and cryptocurrency knowledge usually start with some general knowledge of Bitcoin. Bitcoin first came to the market in 2009 and has since skyrocketed in value, reaching record highs of over $60,000. With the cryptocurrency market now being valued at over $2 trillion dollars as a whole, digital asset growth has grown greater than anyone could have imagined. While it’s great to be familiar with cryptocurrencies such as Bitcoin and Ethereum, there is a multitude of other digital assets that can be of great value such as Litecoin, Decentraland, Algorand, and more. Digital assets could also be something as simple as a website domain or a social media account. With the NFT market on the rise and the value behind blockchain technology continually improving, investments in this field are hotter than ever, and there has never been a better time to invest.

Why are they important?

Digital assets prove to be unique as they offer an entirely new strategy to diversify one’s portfolio while making investing accessible to all people with an internet connection. Diversification is an essential part of providing security and safety to your portfolio as resource allocation across various investments provides overall stability. These assets do not require third-party validation to buy, sell or transfer. The inclusive and innovative technology that powers digital assets is appealing due to blockchain’s efficiency and capabilities to secure and expedite the investment process for all. 

Another great reason why adding cryptocurrencies to your portfolio is important is because they are providing the opportunity for never-before-seen yields. Your Sharpe ratio will likely improve dramatically, even with a smaller allocation, as digital assets see high returns. According to CoinTelegraph, “Bitcoin has produced an average annualized return of 230% — more than 10 times higher than the second-ranked asset class.”  Although the future is uncertain, average annual returns this high are promising as universal adoption has only just begun.

Institutional Approval of Digital Assets

Traditionally, investors were apprehensive to buy crypto due to the intangibility of the asset. Recent events have seen both individuals and institutions more comfortable and interested in the power of cryptocurrencies. Wall Street firms such as Goldman Sachs, Morgan Stanley, JP Morgan, and more are realizing that their clients’ focus has largely shifted to digital assets and have adjusted their investment offerings in support of the rising need. As of April 2021, Mary Rich, Goldman Sachs head of Digital Assets, said “the bank ultimately hopes to offer a “full-spectrum” of digital asset investments, including tokens themselves, as well as derivatives and traditional investment vehicles.” 

How to Get Started

As time progresses, adoption will likely only grow stronger and more normalized. The time to invest is now. Whether you’re an accredited investor looking to get started on adding digital assets to your portfolio, or a financial advisor looking to learn more about the space to better serve your clients, please visit www.sarsonfunds.com to learn more, or follow us on Twitter @SarsonFunds to stay up to date on all things crypto.

By Abigail Almonte

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Crypto-Curious? A Guide to Digital Asset Exposure

Gone are the days when Bitcoin was only for basement-dwelling tech geeks. Though the cryptocurrency frontier was pioneered by such computer science enthusiasts, the new wave of digital asset investors represent a much broader cohort. Massive institutions and working-class professionals alike are demonstrating unprecedented demand for digital assets. For many, the question is how, not if, to invest in Bitcoin and other cryptocurrencies. Accordingly, new investment products are quickly emerging. From self-custodied wallets to actively-managed portfolios like those at Sarson Funds, we will explore the spectrum of products offering digital asset exposure to help you determine which are best for your investing needs.

Brokerage-Custodied Direct Exposure

Commission-free brokers like Robinhood and Etoro have surged in popularity in recent years due to their accessibility and ease of use. Popular amongst millennials, they offer a low barrier to entry for new crypto investors to gain direct exposure to select digital assets like Bitcoin. However, Robinhood doesn’t support crypto withdraws, while Etoro’s crypto wallets only support certain tokens. Customers purchasing crypto assets without withdrawal capabilities give up the ability to move their cryptocurrency freely. This is a major disadvantage long-term. Customers unable to withdraw their crypto give up yield earning, collateral staking, and value transferring opportunities while still relying on a third party to securely store their digital assets. For these reasons, more sophisticated crypto investors often employ methods such as self-custody, trusts, and actively managed crypto funds to gain digital asset exposure.

Self-custody: An ideal for some, a nightmare for others.

Customers can achieve a hands-on relationship with their crypto assets by getting started at centralized exchanges like Coinbase. Coinbase offers a user-friendly interface for buying and selling popular cryptocurrencies like Bitcoin, Ethereum, and Chainlink. While users can employ Coinbase’s digital wallets and vaults, they are also free to send their crypto externally. By moving their crypto to institutions like BlockFi or Nexo, investors can make use of lending and borrowing services to make more from their crypto portfolios. Or, in alignment with the old-school crypto adage, “not your keys, not your coins”, users can send funds to an address they control themselves to eliminate custodial counterparty risk. However, self-management of cryptocurrency funds can be time-consuming, stressful, and vulnerable to human error.

If stories of early investors losing millions of dollars of Bitcoin have made you wary of self-custody, you’re not alone. Unfortunately, human error is the usual cause for these funds being lost. You must understand a few Bitcoin basics to appreciate this: Because the Bitcoin blockchain is a public digital ledger, the public addresses of all Bitcoin are visible to anyone. When Bitcoin is transacted, it simply moves from one public address to another. Think of this public address as a username. For every public address, there is a corresponding private key, much like a password. Ownership of Bitcoin, therefore, lies in having the private key which corresponds to your public address. 

Naturally, your private keys need to be stored securely to keep your Bitcoin safe. At the same time, your private keys must be accessible if you ever want to transact your Bitcoin. There are numerous methods to private key self-custody, but each carries a considerable risk of a total loss due to user error, computer viruses, theft, destruction, etc. Since many people find these details too technical to self-custody their own cryptocurrencies, companies like Grayscale Bitcoin Trust and investment funds like Sarson Funds have emerged. With operational security measures, diversified asset storage, and insurance protection, these institutions offer products that give crypto-asset exposure without many of the drawbacks of self-custody.

Bitcoin Trusts

If you’re looking to trade cryptocurrency exposure just like stocks, Grayscale Bitcoin Trust (GBTC) could be for you. According to Barron’s, Grayscale’s own Managing Director Michael Sonnenshein explained, “We’re taking something that has a lot of frictions behind buying, holding, storing, and safekeeping, and making it familiar and transparent.” With over $27 billion in assets, Grayscale’s GBTC commands significant premiums for its accessible and trusted bitcoin-backed shares. In fact, demand is so great for this simplified method of exposure that investors have bought GBTC shares priced 40% over their underlying Bitcoin value. GBTC and other trusts may continue to trade at such premiums until cheaper alternatives, such as U.S. based Bitcoin ETFs, become available. However, investment vehicles like GBTC still lack a major feature seen in investment fund products: active management.

Investment Funds

Crypto funds combine strengths seen in other financial products to deliver what we believe is an ideal solution for many investors. At Sarson Funds, we leverage institutional-grade security to reduce risk while taking advantage of market movements via actively-traded funds. With this combined approach, our fund values are guarded while remaining liquid enough to take advantage of emerging opportunities. Because the technologies and use cases surrounding cryptocurrencies are growing rapidly, there is a robust market for quality research and risk-adjusted fund allocation. We exploit this opportunity-rich environment by monitoring the market, developing strategies, and executing trades on a routine basis. This dynamic approach enables investment funds like ours to outperform trusts which are more vulnerable to volatility. Our Crypto & Income Strategy became the top-performing crypto hedge fund in Q4 2020, testifying to active management’s ability to harness volatility to investors’ advantage.

No matter how you choose to invest in cryptocurrency, Sarson Funds is committed to providing transparent education as we report from the market forefront. We are thankful for you, our readers, and look forward to your continued engagement. If you haven’t already, follow us on Twitter, LinkedIn, and check out our newsroom. Or, send us a message! We’re always happy to talk crypto.

By Nathan Frankovitz

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Coinbase: Ways to Invest in Crypto

Cryptocurrency investments have soared over the past decade as accredited investors and institutional adopters have validated the industry, inspiring intense growth. Adding digital assets to an investment portfolio has shown to be a strategic and effective way to gain passive income. While cryptocurrencies are still new to most individuals, you may be wondering how to start investing. You want to invest a portion of your savings into Bitcoin and aren’t sure how to get started, or how to best go about it. That’s where Coinbase comes into the picture. Although there are a variety of different ways one can invest in cryptocurrencies, this article will focus on Coinbase’s capabilities and how the company has evolved over the years to facilitate crypto investing.  

When Coinbase was founded back in 2012, Bitcoin had been around for roughly three years and was the sole cryptocurrency Coinbase offered for trading. In the years since, they have also added Ethereum, Bitcoin Cash, Litecoin, and many other crypto and fiat currencies. Showing tremendous growth in under a decade, operating in over 100 countries, with 43 million users, Coinbase is one of the largest crypto exchanges. Popular amongst beginners as well as crypto veterans, Coinbase is a household name. 

Coinbase Capabilities

Coinbase’s mission is to utilize crypto’s capabilities to make the financial infrastructure exponentially more accessible than traditional finance. While Coinbase is most commonly known for and utilized as a cryptocurrency brokerage, its capabilities don’t stop there. In addition to simplifying the buying, selling, and security implementations of cryptocurrencies, Coinbase additionally offers the capabilities of a wallet, exchange, and other supplemental tools all in one condensed location. Such tools include trading signals, and other data tools that keep investors up to date on what is happening in the market as a whole. Coinbase also offers its native stable coin, USD coin which upholds the same value as the U.S. Dollar.

Why Coinbase 

Coinbase’s interface is very user-friendly. To get started, all you need to do is link your bank account to your Coinbase account and you are free to trade. The platform provides the ability for individuals to purchase coins using debit cards, PayPal accounts, and other methods of payment. Additionally, their user interface is updated regularly and is a trusted platform for many individuals around the world due to their insurance policies and the security of digital assets. This is a reassuring feature as it prevents hackers from easily accessing user information. Coinbase is highly liquid as well, which proves to be beneficial for users as the cryptocurrency market often experiences price volatility.  Coinbase optimizes the management of all users’ assets in one place, and even the ability to schedule buys in a variety of increments.

With access to over 30 different cryptocurrencies, there are a wide variety of crypto assets to choose from, allowing individuals the ability to gain exposure and add a variety of unique digital assets to their portfolios. 

Final Remarks

With exponential need and desire from investors to purchase their own digital wallets, alternatives crypto exchanges include Kraken, Binance, and Gemini. All with similar intentions to evangelize the crypto ecosystem, crypto exchanges are making a decentralized future of finance more attainable.

By Abigail Almonte

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Defi Demystified: The Investor Guide to Decentralized Finance

Investor Guide to DeFi: Sarson Funds Cryptocurrency Financial Advisor

Investor Guide to DeFi: Sarson Funds Cryptocurrency Financial Advisor

Over the past few months, Sarson Funds has focused much of our analyst efforts on exploring the capabilities of decentralized financial protocols, commonly known as DeFi. DeFi has become the hottest trend in crypto over the last year, with new protocols being built every day in an effort to tokenize and decentralize traditional financial services. As of February 23rd, the total value locked in DeFi was $37.5 billion, marking an incredible uptick in investment and innovation since this time last year, when DeFi’s total value locked was under $1 billion.

As the DeFi ecosystem develops, we see it as our fiduciary responsibility to provide our community with the information they need to best understand and harness this emerging frontier of decentralized financial capabilities, so we unveil the highly anticipated Defi Demystified: The Investor Guide to Decentralized Finance.

Crafted by CIO Daniyal Inamullah, CFA and Sr. Blockchain Analyst Jacob Stelter, DeFi Demystified presents an in-depth overview of DeFi, its capabilities, and the future of the ecosystem. Our aim is to provide the financial advising community with a credible source to better understand the power of crypto from both Wall Street and crypto experts.

As news and inquiries about this emerging ecosystem arise, please do not hesitate to reach out to us for the best-in-class DeFi education and investment strategies.

For more on us, please visit www.sarsonfunds.com, or schedule an appointment with one of our teammates, here.

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Understanding Decentralized Finance: DeFi 101

Decentralized Finance 101

Decentralized Finance 101

In 2020, the cryptocurrency market cap surpassed $1 Trillion. This year, you owe it to yourself to learn how you can get involved in digital asset investment opportunities.

We get it. We live in a digital age full of constant technological changes – keeping up with these changes can be overwhelming. This is especially true for digital assets like Bitcoin. With access to an abundance of information on the topic, sometimes it can be hard to make sense of new terminology and the cultural memes born from societal change. As this ecosystem surfaces, it can be hard to understand even the most basic terms that industry experts take for granted. 

Despite the seemingly overwhelming nature of the digital asset industry, it really isn’t so complicated once you learn the basics. In our view, once you understand the basics, you’ll see that adding digital assets to your portfolio is one of the most critical investment decisions you’ll ever make. That’s why we left Wall Street – to bridge the gap between crypto and traditional finance. You don’t want to be on the sidelines for this emergent industry. 

Start your cryptocurrency and blockchain education with some basic themes and terminology, here:

Decentralized Finance (DeFi)

Decentralized Finance, also known as “DeFi,” refers to a broader series of financial services that uses blockchain technology to reimagine traditional finance. Using publicly available and verifiable ledger systems, DeFi systems support financial transactions that remove many of the costs of counterparty risk. For example: instead of paying an organization to act as an escrow service, you’d use software known as a smart contract to verify financial transactions. 

One example of how DeFi is changing the world is how money is transferred through it. Global remittances total nearly $700 billion a year. Remittance services typically charge high fees and take time to transfer money from one country to another. With DeFi, those transactions can be done rapidly, for a fraction of the cost, and are done directly from peer to peer, offering a more private and secure transaction. 

According to the OCC, DeFi is on pace to overtake traditional financial services.

Smart Contracts 

But what exactly is a smart contract? And why does it matter whether there are 3rd parties involved in a transaction? Smart Contracts are a new type of software that facilitate a cryptographically secured transaction on a blockchain. Smart Contracts function as rules written in code which dictate the execution of the transaction. 

Decentralized Applications – DApps and DEXs

Decentralized Apps (DApps in the crypto world) are unique applications that use smart contracts for different purposes. Smart Contracts have allowed for the creation of decentralized exchanges (DEXs), which are smart contracts that facilitate peer-to-peer market making using complex smart contracts, rather than relying on 3rd party clearing houses, broker/dealers and bank custodians. These applications run exchanges using a permissionless network (no 3rd parties are involved), therefore making DEXs secure. Popular DEXs include Compound and Uniswap.

You may be wondering, why wouldn’t you just use a centralized exchange like Robinhood or Coinbase? The real value behind decentralized applications like a DEX is that you own and maintain custody of your asset up until the transaction takes place. The application cannot restrict your ability to transact with any asset as what recently occurred with the Robinhood’s restriction of Gamestop stock. 

Becoming your own Bank: Decentralized Lending Platforms 

Lending platforms offer a flexible alternative to traditional banking services. They provide users the ability to borrow and lend cryptocurrencies on a peer-to peer network, insinuating the idea of “being your own bank.” Privacy is heightened as classic bank requirements such as identity and credit scores are not required through the platforms.

Stablecoins 

Most people are familiar with Bitcoin and the cryptocurrency industry because of industry wide price volatility. Stablecoins were created as a way to mitigate volatility risk in the DeFi space. These coins are pegged to the value of traditional fiat currencies. For example, USDC is a stablecoin pegged to the U.S. Dollar.

Decentralized finance is in for a wild ride in 2021. As you follow along, it will be critical to be educated on what powers these technological advances and how they are changing the future of finance.

Final Thoughts

At Sarson Funds, we understand that you’re not going to jump straight into a new investment opportunity without educating yourself first. That’s why our core mission is to thoroughly educate financial advisors on this emergent investment class with Wall Street-grade standards. To learn more about how digital assets can support your investment objectives, stay tuned for more educational materials or reach out to schedule an appointment with one of our experts today.

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For more updates on the world of digital assets, follow the journey via our Twitter, LinkedIn and Facebook, or here at: https://www.sarsonfunds.com

By Abigail Almonte

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Crypto Basics: How to Buy Bitcoin

Sarson Funds: How to Invest in Bitcoin - Cryptocurrency Financial Advisor

Sarson Funds: How to Invest in Bitcoin - Cryptocurrency Financial Advisor

As Bitcoin and the digital asset ecosystem continue to reach all time highs, investors are being awakened to the true value of crypto assets. As newcomers gain interest, the most frequently asked question has become: how can I buy Bitcoin? This article will provide a step-by-step manual on how to invest in cryptocurrencies and the various elements to consider before investing.

First, every investor should consider how they would like to invest: individually or with a digital asset manager. You should invest individually if you believe you have a firm grasp on the various tokens throughout the ecosystem and would like to diversify your holdings based on your own strategy and methodology. Investing individually would provide you the freedom to invest and own various tokens on your own, versus owning a portion of a larger-scale investment strategy. If you are new to the crypto space and are looking to join in on the fun without knowing much about individual coins, or would rather entrust professional portfolio managers to drive returns for you, then you should choose a digital asset manager and a specific strategy that fits your investing interests.

To invest individually, you must first choose how you’d like to invest. If you are simply looking to own Bitcoin, a very basic entry point would be to invest through a Bitcoin ATM, which are widely available in grocery and convenience stores across the United States. These ATMs allow you to buy Bitcoin with cash, debit and credit cards, and most allow the sale of Bitcoin in return for cash on your card. Purchasing and selling Bitcoin through an ATM will provide you with a paper wallet and a private key password to keep your Bitcoin safe. This paper wallet must be kept safe and secure, as loss of this wallet and the private key would mean a total loss of the assets stored on these until the address and private key are recovered. If you already have a Bitcoin wallet, you can scan the QR code of the wallet or provide its address to send the Bitcoin straight to your pre existing wallet.

If you’d like to actively trade Bitcoin and other digital assets, as well as track their progress and keep up to date with the ecosystem daily, we recommend purchasing Bitcoin through a crypto exchange. First, you must decide what type of investor you are looking to be. If you are simply looking to trade and keep up with crypto whenever you can, we recommend setting up an account with Coinbase, Gemini or Kraken. If you are looking to be a more sophisticated investor, Binance US offers real time analysis and price trends, giving investors the ability to witness active and past trading candles as well as buys/sells coming through the platform. Access to these price trends and real time market activity provides investors insight into where Bitcoin’s price will move in the short term.

Once you have decided which exchange will give you the capabilities you need, it’s time to set up an account. Setting up an account on a crypto exchange requires investors’ information for proper KYC background checks. This will require a government issued ID, a bank account to source money flows, and an onboarding process for account verification. Once your account is set up, you are free to invest on the platform.

Purchasing Bitcoin and other digital assets on crypto exchanges is an easy process. You simply look up the coin you would like to invest in, then select the dollar amount of the coin you would like to purchase (crypto assets can be bought in small parts, so you do not need to buy a whole coin), and confirm the purchase to finalize the transaction.

Once you own your coins, it is crucial to know how to protect them. Keeping your coins on exchanges is the simplest way to consolidate your assets in one place, but if you want true ownership of your tokens, you must own and control the private key to your wallet, which acts as a password to gain access to your coins. When your coins are located on exchanges, you do not truly own them because your private key passwords are stored on the exchange. When your private key is stored by a centralized platform, your coins may risk compromise if the platform is hacked. Thus, to ensure the true security of your tokens, we recommend taking your coins off of crypto exchanges and holding them on cold storage wallets like the Ledger Nano X.

At Sarson Funds, we aim to enable and empower our community to access the new age of financial freedom. To learn how to invest with a digital asset manager, stay tuned for our next segment of Crypto Basics. Until then, do what you came here to do and go buy some Bitcoin. Happy HODLing!

By Liam McDonald

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Investing in Crypto: 5 Questions to Ask Your Financial Advisor

Crypto Questions to Ask Your Financial Advisor

Crypto Questions to Ask Your Financial Advisor

As Bitcoin and the digital asset ecosystem break past a total market cap of $1 Trillion USD, we want to be your resource for all things crypto. Thus, to help you along your digital asset discovery, we have compiled what we believe to be the five questions you should be asking your financial advisor about crypto.

  1. How can I invest in digital assets?
  2. What digital assets should I invest in?
  3. Should I invest with a digital asset manager or an exchange?
  4. What are the best educational resources to learn more about crypto?
  5. What strategies are driving the best returns?

As crypto emerges as the most lucrative new asset class in finance, it is crucial for your financial advisors to know how to best serve your digital asset needs. We are a crypto education, investment, and marketing firm that manages some of the highest-returning digital asset investment strategies in the industry. It is our duty to provide Wall Street-grade educational, investment, and marketing services to our community. If you have questions about how you to get involved in this exciting new space, please reach out to us – we are here to help.

By Liam McDonald

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Market Update: Crypto Market Cap Breaks Past $1 Trillion

Crypto Market Cap Reaches 1 Trillion

Crypto Market Cap Reaches 1 Trillion

BREAKING: Last night, the entire crypto market cap broke past USD $1 Trillion. This escalation is indicative of the global pace of crypto adoption as Bitcoin, Ethereum, and crypto tokens around the ecosystem break past all time highs as the world is awakened to the true utility of digital assets. Fueled by the economic uncertainty posed by the COVID-19 pandemic and the macroeconomic response of countries worldwide, we expect this momentum to continue as regulation strengthens, Wall Street and global institutions validate the utility of crypto, and the world leans more and more on digital commerce. 

As global sentiment shifts to embrace crypto, we are here to educate the world on the power of the blockchain ecosystem and enable true financial sovereignty. Please reach out to us for educational inquiries and our recommendations on how to get involved in the next great shift in global finance.

By Liam McDonald